AMMF Partners with AFG to Broaden Asset Finance Offerings

Chris Slater, AFG's Head of Sales & Distribution, announced the addition, emphasising that when a client looks to their broker for finance, they are looking for options. He noted that when a broker chooses an aggregator, they expect their aggregator to offer a lender panel that responds to customer needs and provides those options. The addition of AMMF's commercial products to the AFG Business platform delivers on that commitment.

AMMF offers a broad spectrum of asset finance options, including funding for motorcycles, bike and boat trailers, all-terrain vehicles, power products like ride-on mowers and generators, and marine pleasure craft. They also fund commercial marine equipment, including engines as standalone items. This diverse portfolio is particularly relevant as Australian small businesses emerge from COVID-19 imposed hibernation, with access to competitive finance being vital to assist them in getting back on the road to recovery.

Marty Bear, AMMF's National Manager for Australia and New Zealand – Broker, expressed enthusiasm about the partnership, stating that AMMF is a specialist lender for leisure goods in both the commercial and consumer markets. He noted that they are really pleased to be welcomed onto the AFG panel and look forward to working closely with such a great aggregator as AFG and its broker network.

For brokers, this collaboration means enhanced access to specialised asset finance products, enabling them to better meet the diverse needs of their clients. The integration of AMMF's offerings into the AFG Business platform simplifies the commercial lending process by matching transactions and customers to a lender's credit requirements, thereby streamlining operations and potentially increasing client satisfaction.